3 days ago Be among the first 25 applicants Juvare is a SaaS software company focused on developing innovative enterprise resilience solutions for government agencies, corporations, healthcare providers, and higher education. Juvare solutions have supported over 500,000 emergency response incidents in all 50 states and 20 countries worldwide. Juvare helps our clients prepare, connect, and respond to protect people, property, and brands. The Product Marketing Manager (PMM) is a strategic role responsible for building market awareness of Juvares products, driving revenue growth and product adoption. The PMM owns the Go-to-Market (GTM) strategy for product releases across Juvares industry verticals, working closely with Product, Sales, and Client Success to set internal and external stakeholders up for success through positioning and messaging, product engagement, client and market research, and cross-functional alignment. Key responsibilities include owning the end-to-end GTM strategy for product launches, coordinating product launches and managing cross-functional teams, developing clear product messaging and positioning based on market trends, competitive intelligence, and customer insights, translating technical capabilities into value propositions for various client personas, communicating the product's value proposition compellingly, working with marketing and sales teams to build and deploy content and sales collateral, developing and maintaining buyer personas and competitive landscapes, partnering with Product Management and Product Operations to influence the roadmap with market feedback and client needs, and monitoring sales pipeline, product adoption metrics, and client feedback to track KPIs and inform ongoing marketing strategies. Requirements include a Bachelors degree, 4+ years in software technology products, 2+ years in Product Marketing or related roles, strong understanding of the product lifecycle, exceptional communication and organizational skills, proven collaboration ability, and familiarity with tools such as Confluence, JIRA, Salesforce, and Figma. Nice to haves include experience with federal sales and technology adoption processes, familiarity with creative tools, knowledge of cloud technologies, APIs, and integrations, and experience with global sales teams. The position is subject to compliance with Export Administration Regulations and may require U.S. person status verification. Juvare is an equal opportunity employer committed to diversity and inclusion. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Software Development Referrals increase your chances of interviewing at Juvare by 2x Get notified about new Product Marketing Manager jobs in Atlanta, GA . Atlanta, GA $46,226.00-$70,000.00 1 week ago Atlanta, GA $100,000.00-$145,000.00 1 week ago Atlanta, GA $83,500.00-$145,000.00 2 weeks ago Product Marketing Manager, Technical Marketing Atlanta, GA $166,000.00-$185,000.00 1 week ago Sr. Product Marketing Manager, Influencer Early Access Program Atlanta, GA $106,400.00-$222,600.00 1 week ago Sr. Manager, Integrated Marketing - OM Services Atlanta, GA $102,060.00-$125,000.00 2 weeks ago Atlanta, GA $74,800.00-$124,600.00 1 week ago Director of Product Marketing - Campaigns Atlanta, GA $180,000.00-$205,000.00 1 week ago Senior Product Marketing Manager, Marketplace Category Management Atlanta, GA $106,400.00-$222,600.00 1 week ago Atlanta, GA $173,500.00-$231,500.00 4 months ago Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr