Marketing Coordinator

30 Days Old

Job Description

Job Description
Description:

At Zach, we believe in the power of light—to spark imagination, illuminate new ideas, and bring people together. As Austin’s leading professional producing theater, we create vibrant, intimate experiences that engage, inspire, and connect our community. We're seeking a collaborative, detail-oriented team player to join our Marketing team as a Marketing Coordinator. This role is essential to ensuring clarity, communication, and follow-through on marketing initiatives that drive audience engagement, ticket sales, camp and class registrations, and brand visibility. Reporting to the Marketing Manager, the Marketing Coordinator’s core functions support project management, email marketing, partnership development, budget tracking, and cross-departmental coordination. They help plan and execute campaigns that fuel patron growth, retention, and overall program success.


ESSENTIAL FUNCTIONS:


Project Management & General Marketing Support

  • Maintain an up-to-date database of all marketing projects by entering new tasks, timelines, and details into the project management platform
  • Update the shared project checklist daily and proactively flag delays or priorities to the Marketing Manager
  • Take ownership of assigned marketing projects and serve as the primary day-to-day project manager, ensuring deliverables move forward efficiently and stay aligned with strategy and deadlines
  • Support the Marketing Manager in booking paid media, coordinating advertising campaigns, and communicating with vendors
  • Collaborate with the Marketing Manager in maintaining and tracking the department expense budget by inputting spends, invoice numbers, campaigns dates, etc.
  • Traffic and proof press releases and show programs to ensure timely delivery and accuracy
  • Assist with team meeting logistics, including scheduling and note-taking to capture next steps and action items

Email Marketing

  • The Marketing Coordinator is the primary owner of all Zach marketing email communications. This includes creating, scheduling, and sending a wide range of email campaigns that support ticket sales, education enrollment, and donor stewardship
  • Plan, write, design, and send email campaigns using Zach’s email platform Prospect2, based on approved marketing materials
  • Collaborate with the design team to ensure all marketing emails and materials are on brand and within style-guide standards
  • Collaborate with other internal departments to gather content, develop timelines and create and track goals for each campaign
  • Maintain a master calendar of all Zach email communication
  • Work closely with the Associate Director of Marketing and Analytics to strategize email audience segmentation & targeting and implement CRM targets on all emails
  • Ensure dark-mode, mobile-friendly and ADA compliance across all email content

Partnership Marketing

  • Assist the Marketing Manager in maintaining and growing our community partnerships that support Zach’s long-term strategic goals and audience growth
  • Coordinate the logistics and execution of all community and brand partnership activations (ie: branded merch, content swaps, social media giveaways, tabling events, etc.)
  • Maintain up to date partnership database

Other Duties As Assigned

  • The Marketing team at Zach is a fast-paced department that handles a variety of projects and evolving tasks to support the publicity and sales of the organization, art on stage, and education programs. The Marketing Coordinator will be responsible for executing other tasks as assigned by the Marketing Manager, Associate Director, and Director of Marketing.
Requirements:

EDUCATION AND EXPERIENCE:

  • Bachelor’s Degree in Marketing, Advertising, Business or a related field
  • 2+ years of experience in Marketing or Project Management
  • A basic background in marketing and/or project management
  • Experience in Tessitura or CRM equivalent software preferred but not required
  • Working knowledge of, or ability to quickly learn, project management software (ie: Asana, Basecamp, Monday)
  • Working knowledge of Google Suite, Microsoft Office, or equivalent
  • Experience in marketing email software (ie: MailChimp, WordFly, Prospect2 etc.) preferred but not required
  • Experience in visual editing softwares (Adobe Creative, Final Cut, etc.) preferred but not required

KNOWLEDGE, SKILLS, AND ABILITIES:

  • Positive attitude and strong, collaborative work ethic
  • Ability to manage multiple priorities and pivot in a fast-paced environment
  • Excellent written and verbal communicator with strong proofreading and content creation skills
  • Creative and analytical thinker who solves problems resourcefully
  • Customer-first, data-informed mindset with strong attention to detail
  • Demonstrated project and time management skills with the ability to meet strict deadlines
  • Comfortable working independently and as part of a team; receptive to feedback
  • Ability to manage and influence stakeholders at all levels of the organization
  • Fluency in email and digital marketing; basic graphic design/editing skills
  • Proficiency with, or ability to quickly learn, project management tools (e.g., Asana, Basecamp, Monday)
  • Commitment to upholding the vision, mission, and values of Zach Theater in all work

PHYSICAL DEMANDS AND WORK ENVIRONMENT:


This is an on-site, campus-based role. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.

  • Must be able to sit/stand at computer workstation for long periods; Perform work on computer for extended hours; See details of art, photos, and designs less than a few feet away, and see differences between colors, shades, and brightness; lift materials up to 50 pounds
  • Ability to work in close proximity to other coworkers
  • Must have reliable transportation and the ability to work with a flexible schedule, including nights, holidays and weekends as scheduled
  • The noise level in this work environment is typically moderate and can be high

ORGANIZATIONAL RELATIONSHIPS:

Reports to: Marketing Manager

Supervises (if any): N/A

Supports: Directors, Marketing, Development, Education, Front of House

Peer collaboration/communicates with: All departments and staff at Zach


Some of the great benefits available to Zach Employees:

  • Affordable Healthcare Coverage for Full-Time Employees and their Dependents
  • Employer Paid Life and AD&D insurance
  • Employer Paid Short and Long-Term Disability Insurance
  • 401K Matching Program
  • Vacation, Sick, and Personal Time
  • Paid Holidays
  • Free Parking
  • Tickets to Mainstage and Family Series shows and enrollment in Camps/Classes

This is a full-time, non-exempt role.


Zach is committed to ensuring an equitable and inclusive workforce and we strive for a team that reflects Austin’s diverse culture. All applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, sexual orientation, gender identity, disability, sex or age.

Location:
Austin
Job Type:
PartTime
Category:
Business

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