Director, Integrated Media Planning
5 Days Old
We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
Overview
The Director, Integrated Media Planning role is one of the most exciting and challenging roles in our organization. The Director manages the daily strategic needs of the business and integrates with the broader OMD teams, creative partners, media owners. They act as the leading force ensuring the vision of the team and agency comes to life in the work, thought leadership and ideas. The Director has a strong appetite for traditional & emerging media, new technology and culture. They understand and embrace the passion that the consumer has for our clients' brands. As the media landscape continues to evolve, they orchestrate a strategic mix of solutions that solve client business challenges. The Director is key to helping OMD stay ahead of clients and lead the competition.
- Collaborative Partnership - embraces and drives the OMD approach of building partnerships with others on behalf of our clients.
- Creative Thinking - takes a brand, an objective and a platform and thinks of innovative ways to bring them together.
- Hunger for Innovation - our clients want and have access to truly never-been-done-before opportunities. Helps determine the right ones and brings them to life in impactful ways.
- Relationship Building - practices the ability to be personal, understanding and a desire to do what's best for the team and the client. Fully engaged and present with clients.
- Inspiring Leadership - challenges a team to solve clients challenges in unique ways. Inspires others to try new approaches and serves as a role model to the team.
Qualifications
- Graduate of a four-year college or university
- 8+ years of integrated media planning experience
- Track record of handling big client ambitions
- Ability to create and execute a holistic channel approach to planning
- Ability to analyze and interpret data
- Experience collaborating with media owners, agency business units and creative agency partners
- Proven leadership ability and experience managing a team; a strong desire and ability to grow and develop talent
- Advanced knowledge of media fundamentals and an ability to educate at all levels
- Strong comfort level with data, analytics, and measurement
- Beauty experience required
- CPG experience is a plus
#LI-KR1
This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.
Compensation Range
$90,000-$215,000 USD
This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.
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- Location:
- New York