MEDIA EXECUTIVE (ASSO) - WVIR
New Today
Job Summary/Description:
Gray Digital Media (GDM) and WVIR News seek a motivated, goal-driven, solutions-oriented, and enthusiastic Media Executive to join our energetic, professional team of advertising sales professionals. The primary responsibility of a Media Executive is to develop, sell, and implement creative marketing solutions using state-of-the-art targeted digital advertising (Programmatic, OTT, Email, Social, Gaming, Audio Streaming, SEM, SEO) and broadcast television solutions.
The ideal candidate will excel at building long-term professional relationships with local and national advertisers and strategizing and negotiating multi-platform marketing and advertising projects, working independently to achieve revenue goals. Through the use of effective research, marketing, and advertising, we collaborate with new clients to develop advertising solutions that help our advertisers FIND and KEEP their very best customers. In this role, you will be expected to prospect, close, and develop new business and build a client base. A winning attitude and desire to learn is a must! WVIR will provide extensive training and a proven sales process to help ensure your success.
Duties/Responsibilities include, but are not limited to:
- Build a list of prospective clients with guidance and assistance from WVIR sales managers
- Make phone calls to set appointments with business prospects
- Conduct sales calls in collaboration with WVIR sales managers
- Develop an advertising strategy/solution based on knowledge gained from the initial sales call - Present advertising strategy/solution to business prospect
- Secure advertising contracts with new clients
- Work with WVIR and GDM team to ensure a successful advertising campaign
Qualifications/Requirements:
- Excellent communication skills
- Professional appearance
- Confidence in meeting and speaking with business owners
- Strong desire to understand clients’ business
- Excellent writing skills
- Proficient with Microsoft Office
- Willingness to participate in ongoing training
- Can-do, team player attitude is a must
- Tech savvy
- Bachelor's degree and digital advertising experience is preferred
- Media sales experience preferred
If you feel you’re qualified and want to work with a great group of people go to , you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal )
WVIR-TV/Gray Media is a drug-free company
- Location:
- Charlottesville