JOB POSITION: Marketing Coordinator DEPARTMENT: Sales & Marketing REGION: Americas Region JOB LOCATION: Charlotte, NC – On-Site Job Title: Marketing Coordinator – Automotive Tools Overview: We’re looking for a creative and driven Marketing Coordinator to help lead marketing efforts for our automotive and electronic test product lines across North America. In this role, you’ll work closely with sales teams, content creators, and customer marketing departments to develop campaigns that support growth and boost brand visibility. What You’ll Do: Create and execute marketing strategies to promote product lines and grow brand awareness Work with Sales and Commercial teams to build campaigns that drive engagement and adoption Coordinate with internal and external teams to produce marketing materials, including videos and images Collaborate with customer marketing teams on joint marketing efforts Analyze marketing data to track performance and identify opportunities Organize company presence at trade shows, events, and exhibitions Manage and grow company social media presence Represent the brand at industry events and schools Provide regular updates on campaign results and marketing KPIs What We’re Looking For: Strong communication and teamwork skills Experience in marketing strategy, content development, and campaign planning Organized and able to manage multiple projects Comfortable using data to guide decisions Degree is a plus, but not required Open to learning and able to balance new ideas with proven methods #INDSW #INDTP2