At Bria, we firmly believe that true happiness stems from meaningful human connections and relationships. Bria was created to redefine the living experience through proactive property management, and we want you to be a part of our team. As a Leasing Associate with a focus on customer service, you will play a crucial role in overseeing the leasing activities of the apartment community while prioritizing the happiness and well-being of current residents. You will be responsible for developing and implementing strategies to attract new residents, enhance resident retention, and ensure a high level of satisfaction among all residents. Your efforts will contribute to creating a vibrant and welcoming community that residents are proud to call home.

Location: Marlborough, MA

? Major Responsibilities :

Leasing Strategy Development: Develop and implement leasing strategies to maximize occupancy and rental revenue, considering market trends, property amenities, and competitor analysis.

Lease Negotiation: Negotiate lease terms and rental rates with prospective residents, ensuring agreements align with company policies and financial objectives.

Market Analysis: Conduct regular market research and analysis to stay informed about local rental trends, competitor pricing, and demographic shifts, adjusting marketing and leasing strategies accordingly.

Property Tours: Coordinate and conduct property tours for prospective residents, highlighting key features and amenities to showcase the property's value proposition.

Lead Generation : Generate leads through various channels including referrals, networking, outreach campaigns, and partnerships with local businesses or organizations.

Lease Administration: Oversee lease administration processes, including lease preparation, execution, renewal, and termination, ensuring accuracy and compliance with legal requirements.

Advertising and Promotion: Manage advertising budgets effectively, selecting the most cost-effective advertising channels and evaluating the performance of marketing initiatives.

Marketing Campaigns: Plan and execute marketing campaigns to attract potential residents, utilizing a mix of online and offline channels such as social media, property websites, print advertising, and signage.

Social Media : Manages all social media platforms and engages with residents (active stories, community take over stories)

Reviews/Survey Management: Responds to all reviews, pushes out monthly surveys and implements a consistent strategy for soliciting and managing reviews.

ILS Management : Weekly audits of all ILS to ensure accuracy and updated information Property Website Apartments.com Zillow Google

Reporting and Analysis: Prepare regular reports on leasing activity, occupancy rates, marketing effectiveness, and financial performance, providing insights and recommendations for improvement.

Resident Screening: Collaborate with the property management team to screen prospective residents, conducting background checks, credit evaluations, and rental history verification to mitigate risks and maintain quality standards.

Event Planning: Organize and participate in promotional events, open houses, and community outreach programs to enhance property visibility and attract potential residents.

Resident Relationship Management: Build and maintain positive relationships with residents, addressing their needs and concerns promptly to ensure tenant satisfaction and retention.

Qualifications:

Bachelor's degree in Marketing , Business Administration, Real Estate, or related field preferred. Proven experience in leasing, marketing, or property management, with a focus on customer satisfaction and retention. Strong leadership and team management skills, with the ability to motivate and inspire a diverse team. Excellent communication and interpersonal abilities, with a customer-centric mindset. Proficiency in marketing tools and platforms, including social media, email marketing, and digital advertising. Analytical mindset with the ability to interpret data and insights to drive decision-making. Knowledge of fair housing laws and regulations.

Compensation details: 29-30 Hourly Wage

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